{"id":3213,"date":"2023-01-12T10:21:00","date_gmt":"2023-01-12T09:21:00","guid":{"rendered":"https:\/\/learning-teaching.audencia.com\/?p=3213"},"modified":"2025-03-26T12:23:47","modified_gmt":"2025-03-26T11:23:47","slug":"marketing-department-away-day-2023","status":"publish","type":"post","link":"https:\/\/learning-teaching.audencia.com\/en\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/","title":{"rendered":"Marketing Department Away Day 2023"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Temps de lecture : <\/span> <span class=\"rt-time\"> 8<\/span> <span class=\"rt-label rt-postfix\">min<\/span><\/span>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-8zc474-d2ef7998dee5e2ba9342d568ce105d69\">\n.avia-section.av-8zc474-d2ef7998dee5e2ba9342d568ce105d69{\nbackground-color:#c5e4e4;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-8zc474-d2ef7998dee5e2ba9342d568ce105d69 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  section-top-head header-article avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-3213'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-778dhs-7b33efe16cf9f17b504dbcfec161cba5\">\n.flex_column.av-778dhs-7b33efe16cf9f17b504dbcfec161cba5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-778dhs-7b33efe16cf9f17b504dbcfec161cba5 av_one_full  avia-builder-el-1  avia-builder-el-no-sibling  top-header first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-54z6xc-3d9c0f08e5ab390f6f48dfc540f5c44a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock retour-button'  itemprop=\"text\" ><div class=\"img-return\"><a href=\"javascript:history.go(-1)\"><img decoding=\"async\" src=\"\/themes\/enfold\/images\/return-header-logo.svg\" \/><\/a><\/div>\n<div class=\"txt-return\"><a href=\"javascript:history.go(-1)\">Retour au menu<br \/>\nprincipal<\/a><\/div>\n<\/div><\/section><br \/>\n<br \/>\n<section  class='av_textblock_section av-2kbac0-c9cb107dea75eb84c0c11bbfa5869427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock sup-title'  itemprop=\"text\" >\t\t\t<!-- Flexy Breadcrumb -->\r\n\t\t\t<div class=\"fbc fbc-page\">\r\n\r\n\t\t\t\t<!-- Breadcrumb wrapper -->\r\n\t\t\t\t<div class=\"fbc-wrap\">\r\n\r\n\t\t\t\t\t<!-- Ordered list-->\r\n\t\t\t\t\t<ol class=\"fbc-items\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\">\r\n\t\t\t\t\t\t            <li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\">\r\n                <span itemprop=\"name\">\r\n                    <!-- Home Link -->\r\n                    <a itemprop=\"item\" href=\"https:\/\/learning-teaching.audencia.com\/en\">\r\n                    \r\n                                                    <i class=\"fa fa-home\" aria-hidden=\"true\"><\/i>Accueil                    <\/a>\r\n                <\/span>\r\n                <meta itemprop=\"position\" content=\"1\" \/><!-- Meta Position-->\r\n             <\/li><li><span class=\"fbc-separator\">><\/span><\/li><li class=\"active\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\" title=\"S\u00e9minaire du d\u00e9partement Marketing 2023\">S\u00e9minaire du d\u00e9partement Marketing 2023<\/span><meta itemprop=\"position\" content=\"2\" \/><\/li>\t\t\t\t\t<\/ol>\r\n\t\t\t\t\t<div class=\"clearfix\"><\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-kuy82kvj-6b5bff00a1f585d22c668adf698ddf06 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock title-h'  itemprop=\"text\" ><h1>S\u00e9minaire du d\u00e9partement Marketing 2023<\/h1>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-17ejwu-381962462f81ba80c15085ea599cb7c6\">\n.avia-section.av-17ejwu-381962462f81ba80c15085ea599cb7c6{\nbackground-color:#c5e4e4;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_2'  class='avia-section av-17ejwu-381962462f81ba80c15085ea599cb7c6 main_color avia-section-default avia-no-border-styling  avia-builder-el-6  el_after_av_section  el_before_av_postcontent  section-contenu-article avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-3213'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3avh4d-14b26451c89d03eea25f2e2a45af6310\">\n.flex_column.av-3avh4d-14b26451c89d03eea25f2e2a45af6310{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-3avh4d-14b26451c89d03eea25f2e2a45af6310 av_one_full  avia-builder-el-7  el_before_av_one_full  avia-builder-el-first  conteneur-article-texte first flex_column_div av-zero-column-padding  '     ><p><section  class='av_textblock_section av-le5km763-587dadd7bd412fdc063874aeade1e028 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Pour \u00e9viter le blues de janvier, les coll\u00e8gues du d\u00e9partement marketing d\u2019<a href=\"https:\/\/www.audencia.com\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Audencia<\/span><\/a>, dirig\u00e9s par <span data-contrast=\"auto\"><a href=\"https:\/\/audencia.com\/faculte-recherche\/corps-professoral\/cv-das\" target=\"_blank\" rel=\"noopener\">Ronnie Das<\/a>,<\/span> ont pass\u00e9 une fabuleuse <span data-contrast=\"auto\"><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/02\/Marketing-Department-Away-Day-2023-Agenda.pdf\" target=\"_blank\" rel=\"noopener\">journ\u00e9e<\/a><\/span> \u00e0 discuter des meilleures pratiques dans l\u2019enseignement sup\u00e9rieur du XXIe si\u00e8cle. Cet \u00e9v\u00e9nement a \u00e9t\u00e9 soutenu par le d\u00e9partement de l\u2019apprentissage et du d\u00e9veloppement de la qualit\u00e9 de<span data-contrast=\"auto\"> <a href=\"mailto:telbasha@audencia.com\" target=\"_blank\" rel=\"noopener\">Tamim Elbasha<\/a><\/span>. Un \u00e9v\u00e9nement tr\u00e8s important et productif qui a initi\u00e9 de nombreux processus de r\u00e9flexion innovateurs et stimulants, y compris le r\u00f4le de notre d\u00e9partement au sein de l\u2019\u00e9cole et de la soci\u00e9t\u00e9 en g\u00e9n\u00e9ral.<\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-m14tpjbr-8707046e436dbccb801be100eb73755f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3556 size-large aligncenter\" src=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-1030x579.jpg\" alt=\"\" width=\"1030\" height=\"579\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-1030x579.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-300x169.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-768x432.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-18x10.jpg 18w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7-705x397.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_7.jpg 1280w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d4p67x-7783b783dff950bb5bb7ffa1105f5447\">\n.flex_column.av-d4p67x-7783b783dff950bb5bb7ffa1105f5447{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-d4p67x-7783b783dff950bb5bb7ffa1105f5447 av_one_full  avia-builder-el-10  el_after_av_one_full  el_before_av_three_fifth  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-11s8j1-bad1da2e518948ecf9d8031740fd49d1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><hr \/>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4otbcd-4fafecc811c665f8c23168f7dc9c34ab\">\n.flex_column.av-4otbcd-4fafecc811c665f8c23168f7dc9c34ab{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4otbcd-4fafecc811c665f8c23168f7dc9c34ab av_three_fifth  avia-builder-el-12  el_after_av_one_full  el_before_av_two_fifth  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-lp2dvmqu-6960e830667d3da7a74cdf6a4d1b3fde '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: justify;\">Repenser les objectifs d\u2019enseignement et d\u2019apprentissage\u00a0: int\u00e9grer l\u2019\u00e9thique et la durabilit\u00e9 dans la pratique p\u00e9dagogique de gestion contemporaine<\/h2>\n<p style=\"text-align: justify;\"><span class=\"TextRun SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\">Gr\u00e2ce \u00e0 <\/span><\/span><a class=\"Hyperlink SCXW17206460 BCX0\" href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-maillet\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\" data-ccp-charstyle=\"Hyperlink\">Jos\u00e9 Maillet<\/span><\/span><\/a><span class=\"TextRun SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\">, nous, professeurs d\u2019\u00e9conomie et de gestion, avons appris sur <\/span><a href=\"https:\/\/audencia0-my.sharepoint.com\/:b:\/g\/personal\/quality_audencia_com\/EWBq_A8m9IRLmiUZykAjaAoBkW6d14jqzpzq_-SrNMlxmA?e=3tykXG\" target=\"_blank\" rel=\"noopener\">les limites <span class=\"NormalTextRun SpellingErrorV2Themed CommentHighlightRest SCXW17206460 BCX0\">plan\u00e9taires<\/span><\/a> <span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\">\ud83c\udf0e et l\u2019importance de d\u00e9velopper de v\u00e9ritables leaders responsables. Puis<\/span><\/span><span class=\"TextRun SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\">\u00a0<\/span><a class=\"Hyperlink SCXW17206460 BCX0\" href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-ochs\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\" data-ccp-charstyle=\"Hyperlink\">Adeline Ochs<\/span><\/span><\/a><span class=\"TextRun SCXW17206460 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"> nous a fait comprendre pourquoi il est grand temps de repenser les objectifs d\u2019apprentissage, en int\u00e9grant l\u2019environnement et la durabilit\u00e9 comme un ordre du jour cl\u00e9.<span class=\"NormalTextRun CommentHighlightRest SCXW17206460 BCX0\">\u00a0\u267b\ufe0f<\/span><\/span><span class=\"EOP CommentHighlightRest SCXW17206460 BCX0\" data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Tous les acteurs ont travaill\u00e9 c\u00f4te \u00e0 c\u00f4te au cours des ateliers pour faire ressortir les possibilit\u00e9s et lib\u00e9rer les moyens n\u00e9cessaires pour agir chacun \u00e0 son niveau. Jetez un coup d\u2019\u0153il sur <a href=\"https:\/\/audencia0-my.sharepoint.com\/:b:\/g\/personal\/quality_audencia_com\/EegT5g-RinpGisuery7tYc8BgeAfxV5C_Qt1VzcAQwN3Bg?e=sGDHUP\" target=\"_blank\" rel=\"noopener\">les supports<\/a> utilis\u00e9s lors des ateliers.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Pour en savoir plus sur l\u2019initiative et les solutions, n\u2019h\u00e9sitez pas \u00e0 lire et \u00e0 partager\u00a0: <\/span><a href=\"https:\/\/theshiftproject.org\/article\/rapport-final-climat-sup-business\/\"><span data-contrast=\"none\">https:\/\/theshiftproject.org\/article\/rapport-final-climat-sup-business\/<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lp2etviv-9fb935e860db90b3562b9f7d3e8ffbd6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3552 alignnone\" src=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-300x225.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-1030x772.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-768x576.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-1536x1152.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-16x12.jpg 16w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-1500x1125.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3-705x529.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_3.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a> <a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3553 alignnone\" src=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-300x225.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-1030x772.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-768x576.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-1536x1152.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-16x12.jpg 16w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-1500x1125.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4-705x529.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_4.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-z7ssu-8b3e94145699a2bf958d743dcbdfe11f\">\n.flex_column.av-z7ssu-8b3e94145699a2bf958d743dcbdfe11f{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-z7ssu-8b3e94145699a2bf958d743dcbdfe11f av_two_fifth  avia-builder-el-15  el_after_av_three_fifth  el_before_av_one_full  conteneur-article-texte flex_column_div av-zero-column-padding  column-top-margin'     ><p><section  class='av_textblock_section av-rjrau-9f3787ea87b909e9f349bb0216151072 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock title-noh'  itemprop=\"text\" ><p><strong>USEFUL LINKS<\/strong><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-ksa6r888-b19f62f3dcf6e3c4534652daee2e52dc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"liens-utiles datapdf\">\n<div class=\"picto\"><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/02\/Marketing-Department-Away-Day-2023-Agenda.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/learning-teaching.audencia.com\/themes\/enfold\/images\/pdf-picto.svg\" alt=\"\" width=\"42\" height=\"40\" \/><\/a><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/02\/Marketing-Department-Away-Day-2023-Agenda.pdf\" target=\"_blank\" rel=\"noopener\">Marketing Department Away Day 2023 &#8211; Agenda<\/a><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lp29ionp-d9abc0e4cd00104574f16998b48fbc6b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"liens-utiles datapdf\">\n<div class=\"picto\"><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/02\/Marketing-Department-Away-Day-2023-Agenda.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/learning-teaching.audencia.com\/themes\/enfold\/images\/pdf-picto.svg\" alt=\"\" width=\"42\" height=\"40\" \/><\/a><a href=\"https:\/\/audencia0-my.sharepoint.com\/:b:\/g\/personal\/quality_audencia_com\/EWBq_A8m9IRLmiUZykAjaAoBkW6d14jqzpzq_-SrNMlxmA?e=3tykXG\" target=\"_blank\" rel=\"noopener\">Planetary boundaries by Jos\u00e9 Maillet<\/a><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lp2cd3ia-a64e16f56b9ad24eb0c68c1cf6853d3f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"liens-utiles datapdf\">\n<div class=\"picto\"><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/02\/Marketing-Department-Away-Day-2023-Agenda.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/learning-teaching.audencia.com\/themes\/enfold\/images\/pdf-picto.svg\" alt=\"\" width=\"42\" height=\"40\" \/><\/a><a href=\"https:\/\/audencia0-my.sharepoint.com\/:b:\/g\/personal\/quality_audencia_com\/EegT5g-RinpGisuery7tYc8BgeAfxV5C_Qt1VzcAQwN3Bg?e=sGDHUP\" target=\"_blank\" rel=\"noopener\"><span class=\"TextRun SCXW163660877 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightHovered SCXW163660877 BCX0\">Workshops materials<\/span><\/span><\/a><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lcom7fu1-00816f503629f1cd8e6d5e3390576eee '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"liens-utiles\">\n<div class=\"picto\"><a href=\"https:\/\/view.mail.audencia.com\/?qs=8d2d9d33e9da84d56ee09054cd76c3b094b83d83087de98705f79d3ee2987834656e2341dc1ef59f3de201737e3d0fbcee1a5136bd6e0d933c6aa7e395805b1f44b52096f3ca102f\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/learning-teaching.audencia.com\/themes\/enfold\/images\/lien-picto.svg\" alt=\"\" width=\"41\" height=\"40\" \/><\/a> <a href=\"https:\/\/learning-teaching.audencia.com\/en\/janime-mon-cours\/les-magasins-laboratoires-reel-et-virtuel-du-in-situ-lab\/\" target=\"_blank\" rel=\"noopener\">In Situ Lab\u2019s real and virtual shops<\/a><\/div>\n<\/div>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-98i0ot-c883c1e1ef66e9c05b1adca1c345025c\">\n.flex_column.av-98i0ot-c883c1e1ef66e9c05b1adca1c345025c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-98i0ot-c883c1e1ef66e9c05b1adca1c345025c av_one_full  avia-builder-el-21  el_after_av_two_fifth  el_before_av_one_full  conteneur-article-texte first flex_column_div av-zero-column-padding  '     ><section  class='av_textblock_section av-m14tk3c2-c1ec37216290b61e7993836bc50d7813 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><hr \/>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-15af66-f4288b8e1639c1866bdb9b270739fbb7\">\n.flex_column.av-15af66-f4288b8e1639c1866bdb9b270739fbb7{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-15af66-f4288b8e1639c1866bdb9b270739fbb7 av_one_full  avia-builder-el-23  el_after_av_one_full  el_before_av_one_full  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-le5kmi4j-2eaed4a5443b0acd6c0d2cc67d704610 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: justify;\">Approche des crabes ermites et apprentissage bas\u00e9 sur la simulation<\/h2>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Des professeurs inspir\u00e9s par les ateliers ont commenc\u00e9 \u00e0 penser \u00e0 int\u00e9grer certaines notions telles que <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-del-bucchia\">C\u00e9line Del Bucchia<\/a><\/span><span data-contrast=\"auto\"> qui ont discut\u00e9 de la fa\u00e7on dont les crabes ermites \ud83e\udd80 a inspir\u00e9 l\u2019innovation des cours \u00e0 Audencia et <\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-lombart\" target=\"_blank\" rel=\"noopener\">Cindy Lombart<\/a>,<\/span> <a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-untilov\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\"><span style=\"text-decoration: underline;\">Olga Untilov<\/span><\/span><\/a>, <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-charton-vachet\" target=\"_blank\" rel=\"noopener\">Florence Charton-Vachet<\/a><\/span><span data-contrast=\"auto\"> mis en \u00e9vidence comment l\u2019apprentissage bas\u00e9 sur la technologie et la simulation peut aider les \u00e9tudiants \u00e0 conceptualiser des concepts de vente au d\u00e9tail complexes. Leur approche p\u00e9dagogique novatrice a ouvert les yeux aux \u00e9tudiants qui analysaient leur propre comportement de consommation. \ud83d\uded2<\/span><span data-contrast=\"none\">\ud83e\udd7d\ud83d\udd79\ud83d\udcf9<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">Nous leur avons demand\u00e9 de d\u00e9finir et d\u2019introduire le r\u00f4le du magasin virtuel, outil de recherche co-construit avec l\u2019\u00c9cole Centrale de Nantes\u00a0:<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/learning-teaching.audencia.com\/en\/janime-mon-cours\/les-magasins-laboratoires-reel-et-virtuel-du-in-situ-lab\/\" target=\"_blank\" rel=\"noopener\">In Situ Lab\u2019s real and virtual shops<\/a> est un outil co-construit avec l\u2019\u00c9cole Centrale de Nantes, destin\u00e9 \u00e0 la recherche\u00a0:<\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Le magasin virtuel est un outil pour comparer les perceptions et les comportements des consommateurs, dans les magasins r\u00e9els et virtuels<\/li>\n<li>Le magasin virtuel est un nouveau canal d\u2019achat qui compl\u00e8te les canaux existants (magasin, lecteur, ..) dans une logique omnicanale<\/li>\n<\/ul>\n<\/li>\n<li>Un outil p\u00e9dagogique innovant, compl\u00e9mentaire \u00e0 l\u2019apprentissage conventionnel, avec un ancrage m\u00e9moire plus fort, caus\u00e9 par l\u2019immersion\n<ul>\n<li>Cours sur le comportement responsable des consommateurs<\/li>\n<li>Cours de distribution et merchandising<\/li>\n<li>Pour les \u00e9tudiants\u00a0: une exp\u00e9rience de co-cr\u00e9ation amusante<\/li>\n<li>Pour les enseignants-chercheurs\u00a0: un moyen de collecte de donn\u00e9es, n\u00e9cessaire \u00e0 la publication<\/li>\n<\/ul>\n<\/li>\n<li>Un outil de prise de d\u00e9cision pour les entreprises, dans une approche partenariale\n<ul>\n<li>Nouveau produit, emballage, mise en page, point de vente, etc.<\/li>\n<li>Identification des leviers pour changer les comportements d\u2019achat<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span class=\"TextRun SCXW164893816 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\">Pour en savoir plus, <\/span><\/span><a class=\"Hyperlink SCXW164893816 BCX0\" href=\"https:\/\/learning-teaching.audencia.com\/janime-mon-cours\/les-magasins-laboratoires-reel-et-virtuel-du-in-situ-lab\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW164893816 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\">lire l\u2019article sur les<\/span><em><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\"> In Situ <\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\">Lab\u2019s<\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\"> real and <\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\">virtual<\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\" data-ccp-charstyle=\"Hyperlink\"> shops<\/span><\/em><\/span><\/a><span class=\"TextRun SCXW164893816 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightHovered SCXW164893816 BCX0\">.<\/span><\/span><\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7e5or1-ddb1bf115077e8b910b9aff2dd58b8b8\">\n.flex_column.av-7e5or1-ddb1bf115077e8b910b9aff2dd58b8b8{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-7e5or1-ddb1bf115077e8b910b9aff2dd58b8b8 av_one_full  avia-builder-el-25  el_after_av_one_full  el_before_av_one_full  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-m14tehss-610d91173ab1b5d81594759c06985e90 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><center><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3551 alignnone\" src=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-300x225.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-1030x772.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-768x576.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-1536x1152.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-16x12.jpg 16w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-1500x1125.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1-705x529.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_2-1.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a> <a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3554 alignnone\" src=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-300x225.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-1030x772.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-768x576.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-1536x1152.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-16x12.jpg 16w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-1500x1125.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5-705x529.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_5.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a> <a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3555 alignnone\" src=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-300x225.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-1030x772.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-768x576.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-1536x1152.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-16x12.jpg 16w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-1500x1125.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6-705x529.jpg 705w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023_6.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6jo2v1-dab99e7d7aef964961777cf0160cdd4c\">\n.flex_column.av-6jo2v1-dab99e7d7aef964961777cf0160cdd4c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6jo2v1-dab99e7d7aef964961777cf0160cdd4c av_one_full  avia-builder-el-27  el_after_av_one_full  el_before_av_one_full  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-4m65f1-5d1b8931d12adfa4b157b8fba7ae3b35 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><hr \/>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b1nr1-207de15e976c1b53421f6b6129d65d8c\">\n.flex_column.av-b1nr1-207de15e976c1b53421f6b6129d65d8c{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-b1nr1-207de15e976c1b53421f6b6129d65d8c av_one_full  avia-builder-el-29  el_after_av_one_full  el_before_av_one_full  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-m14tiud1-8b3309ffc9c215d1a317008e817fd0e4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: justify;\">Engagement et satisfaction des \u00e9l\u00e8ves dans la salle de classe du XXIe si\u00e8cle<\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-balusseau\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Vincent Balusseau<\/span><\/a><span data-contrast=\"auto\"> a partag\u00e9 l\u2019importance de l\u2019apprentissage pratique et celle d\u2019offrir \u00e0 nos \u00e9tudiants des comp\u00e9tences essentielles en mati\u00e8re d\u2019employabilit\u00e9.<\/span><\/p>\n<h2 style=\"text-align: justify;\">Apprentissage par la pratique. Jeter des ponts entre l\u2019industrie et le milieu universitaire<\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-merk\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">Michaela Merk<\/span><\/a> a partag\u00e9 son expertise dans la gestion des PDG de marques de luxe et comment elle utilise ses connaissances des deux mondes pour combler le foss\u00e9 entre l\u2019industrie et le milieu universitaire.<\/p>\n<h2 style=\"text-align: justify;\">Financement de la mobilit\u00e9 ERASMUS<\/h2>\n<p style=\"text-align: justify;\"><a href=\"mailto:csteyer@audencia.com\" target=\"_blank\" rel=\"noopener\">Celine STEYER<\/a> a pr\u00e9sent\u00e9 le financement de la mobilit\u00e9 ERASMUS et les possibilit\u00e9s offertes aux professeurs.<\/p>\n<h2 style=\"text-align: justify;\">Innovation en p\u00e9dagogie<\/h2>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Diverses discussions entre <a href=\"mailto:fabdelmalek@audencia.com\" target=\"_blank\" rel=\"noopener\">Firas Abdelmalek<\/a>, l\u2019un des concepteurs\/ing\u00e9nieurs p\u00e9dagogiques de l&#8217;<a href=\"mailto:pedagogy@audencia.com\" target=\"_blank\" rel=\"noopener\">\u00e9quipe Learning &amp; Teaching<\/a> de la direction LQD, et membres de la facult\u00e9 comme :<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-lasarov\" target=\"_blank\" rel=\"noopener\">Wassili Lasarov<\/a><\/span><span data-contrast=\"auto\"> qui se demandait comment concevoir un hackathon pour favoriser l\u2019engagement des \u00e9l\u00e8ves. \u00ab Mais plus important encore, et pertinent sur le plan strat\u00e9gique, l\u2019apprentissage le plus important pour moi \u00e9tait que des gens comme vous (concepteurs d\u2019enseignement) existent et que votre d\u00e9partement offre une vari\u00e9t\u00e9 de solutions qui aident \u00e0 \u00e9lever l\u2019enseignement des professeurs. Et que nous pouvons discuter individuellement de la fa\u00e7on d\u2019am\u00e9liorer les cours, ce qui est important parce qu\u2019il y a peu de solutions universelles, mais beaucoup de solutions doivent \u00eatre adapt\u00e9es aux sp\u00e9cificit\u00e9s des cours. C\u2019est du moins ce que je m\u2019attends \u00e0 voir, d\u2019apr\u00e8s nos discussions de la journ\u00e9e. \u00bb\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span style=\"text-decoration: underline;\"><a href=\"mailto:florence.dumazert@audencia.com\" target=\"_blank\" rel=\"noopener\">Florence Dumazert<\/a><\/span><span data-contrast=\"auto\"> qui se demandait comment assurer la transition entre un cours de marketing que les \u00e9tudiants avaient suivi en Espagne et le cours de marketing international qu\u2019elle s\u2019appr\u00eatait \u00e0 lancer \u00e0 Nantes. Elle ne voulait pas d\u2019un quiz qui valide les connaissances acquises (inadapt\u00e9 au lancement d\u2019un cours et \u00e0 la connaissance de nouveaux \u00e9tudiants internationaux), ni d\u2019un cours top-down. Apr\u00e8s de nombreux \u00e9changes et de nombreuses questions (\u00e0 elle-m\u00eame), elle a eu des hypoth\u00e8ses qui ont finalement conduit \u00e0 une voie interm\u00e9diaire, sur les m\u00e9thodes d\u2019apprentissage actif ax\u00e9es sur l\u2019\u00e9tudiant pour stimuler leur motivation en utilisant des brise-glaces et le travail de groupe, apr\u00e8s un \u00e9change avec Firas.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\">Pr\u00e9sentation de la bo\u00eete \u00e0 outils d\u00e9velopp\u00e9e par l\u2019\u00e9quipe Learning &amp; Teaching de la LQD, y compris <span style=\"text-decoration: underline;\"><a href=\"https:\/\/learning-teaching.audencia.com\/\" target=\"_blank\" rel=\"noopener\">le portail L&amp;T<\/a><\/span>, <a href=\"https:\/\/learning-teaching.audencia.com\/newsletters\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">la L&amp;T Newsletters trimestrielle<\/span><\/a>, <a href=\"https:\/\/learning-teaching.audencia.com\/je-developpe-mes-pratiques-pedagogiques\/partage-de-pratiques-par-les-formateurs\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">le L&amp;T REX mensuel<\/span><\/a>, <a href=\"https:\/\/learning-teaching.audencia.com\/je-developpe-mes-pratiques-pedagogiques\/pedagogie-active-et-distanciel\/activites-interactives-et-ludiques-asynchrones\/\" target=\"_blank\" rel=\"noopener\">les types d\u2019activit\u00e9s avec une interactivit\u00e9 accrue<\/a>, <a href=\"https:\/\/learning-teaching.audencia.com\/jorganise-mon-cours\/guide-facilitateur-formation-ouverte-et-a-distance\/\" target=\"_blank\" rel=\"noopener\">le <span style=\"text-decoration: underline;\">Easy Recording Studio<\/span><\/a>, <a href=\"https:\/\/learning-teaching.audencia.com\/je-developpe-mes-pratiques-pedagogiques\/pedagogie-active-et-distanciel\/le-developpement-des-salles-en-active-learning-a-audencia\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">les Zones Active Learning<\/span><\/a>,&#8230;<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Merci \u00e0 tous les participants, <a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-lancelot-miltgen\" target=\"_blank\" rel=\"noopener\">Caroline Lancelot Miltgen<\/a>, <\/span><span data-contrast=\"none\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-de-bock\" target=\"_blank\" rel=\"noopener\">Koen De Bock<\/a>,<\/span> <span data-contrast=\"none\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-filieri\" target=\"_blank\" rel=\"noopener\">Raffaele Filieri<\/a>, <a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-kurtaliqi\" target=\"_blank\" rel=\"noopener\">Fidan Kurtaliqi<\/a>,<\/span>\u00a0<span data-contrast=\"none\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-roux\" target=\"_blank\" rel=\"noopener\">Micha\u00ebl Roux<\/a>,<\/span> <span data-contrast=\"none\"><a href=\"https:\/\/www.audencia.com\/faculte-recherche\/corps-professoral\/cv-manoharan\" target=\"_blank\" rel=\"noopener\">Bhupesh Manoharan<\/a>,&#8230; nous souhaitons que notre contribution compte pour le classement d\u2019Audencia avec un plan strat\u00e9gique clair.<\/span><\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2astkt-d48febb6043d15a05f31de0a6348fb84\">\n.flex_column.av-2astkt-d48febb6043d15a05f31de0a6348fb84{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2astkt-d48febb6043d15a05f31de0a6348fb84 av_one_full  avia-builder-el-31  el_after_av_one_full  avia-builder-el-last  conteneur-article-texte first flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-m14thh7r-28d79231277d2e116f036b67edba5bd8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><a href=\"http:\/\/learning-teaching.audencia.com\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3550 size-full\" src=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg\" alt=\"\" width=\"1600\" height=\"899\" srcset=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg 1600w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-300x169.jpg 300w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-1030x579.jpg 1030w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-768x431.jpg 768w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-1536x863.jpg 1536w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-18x10.jpg 18w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-1500x843.jpg 1500w, https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1-705x396.jpg 705w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<\/div><\/section><\/div>[av_section min_height='' min_height_pc='25' min_height_px='500px' padding='no-padding' custom_margin='0px' custom_margin_sync='true' color='footer_color' background='bg_color' custom_bg='' background_gradient_color1='' background_gradient_color2='' background_gradient_direction='vertical' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='' custom_class='' template_class='' aria_label='' av_element_hidden_in_editor='0' av_uid='av-m4jwhmw5' sc_version='1.0']\r\n\r\n[av_hr class='default' icon_select='yes' icon='ue808' font='entypo-fontello' position='center' shadow='shadow' height='50' custom_border='av-border-fat' custom_width='50px' custom_margin_top='30px' custom_margin_bottom='30px' custom_border_color='' custom_icon_color='' id='' custom_class='' template_class='' av_uid='av-m4jyhhxe' sc_version='1.0' admin_preview_bg='rgb(241, 241, 241)']\r\n\r\n[av_one_fourth first min_height='' vertical_alignment='av-align-top' space='' row_boxshadow_color='' row_boxshadow_width='10' margin='0px' margin_sync='true' mobile_breaking='' border='' border_color='' radius='0px' radius_sync='true' padding='0px' padding_sync='true' column_boxshadow_color='' column_boxshadow_width='10' background='bg_color' background_color='' background_gradient_color1='' background_gradient_color2='' background_gradient_direction='vertical' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' highlight_size='1.1' animation='left-to-right' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' id='' custom_class='' template_class='' aria_label='' av_uid='av-yk5lr' sc_version='1.0']\r\n\r\n[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-m4jw3i5s' sc_version='1.0' admin_preview_bg='']\r\n<div class=\"container-home-action-bottom\" style=\"text-align: center;\">\r\n<div class=\"part-title-button\">\u00c0 propos du portail<\/div>\r\n<div class=\"part-title-button\">p\u00e9dagogique\r\n<a style=\"color: #002b59;\" href=\"https:\/\/learning-teaching.audencia.com\/a-propos-du-portail-pedagogique\/\">Plus d\u2019infos par ici<\/a><\/div>\r\n<div class=\"part-picto-svg\"><img decoding=\"async\" class=\"aligncenter\" src=\"\/themes\/enfold\/images\/teams-logo.svg\" \/><\/div>\r\n<\/div>\r\n[\/av_textblock]\r\n\r\n[\/av_one_fourth][av_one_fourth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow_color='' row_boxshadow_width='10' margin='0px' margin_sync='true' mobile_breaking='' border='' border_color='' radius='0px' radius_sync='true' padding='0px' padding_sync='true' column_boxshadow_color='' column_boxshadow_width='10' background='bg_color' background_color='' background_gradient_color1='' background_gradient_color2='' background_gradient_direction='vertical' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' highlight_size='1.1' animation='left-to-right' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' id='' custom_class='' template_class='' aria_label='' av_uid='av-qyffr' sc_version='1.0']\r\n\r\n[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-m7hvz' sc_version='1.0' admin_preview_bg='']\r\n<div class=\"container-home-action-bottom\" style=\"text-align: center;\">\r\n<div class=\"part-title-button\">Besoin d'\u00e9changer avec<\/div>\r\n<div class=\"part-title-button\">notre \u00e9quipe ?\r\n<a style=\"color: #002b59;\" href=\"mailto:pedagogy@audencia.com\">Contactez-nous par mail<\/a><\/div>\r\n<div class=\"part-picto-svg\"><img decoding=\"async\" class=\"aligncenter\" src=\"\/themes\/enfold\/images\/lqd.svg\" \/><\/div>\r\n<\/div>\r\n[\/av_textblock]\r\n\r\n[\/av_one_fourth][av_one_fourth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow_color='' row_boxshadow_width='10' margin='0px' margin_sync='true' mobile_breaking='' border='' border_color='' radius='0px' radius_sync='true' padding='0px' padding_sync='true' column_boxshadow_color='' column_boxshadow_width='10' background='bg_color' background_color='' background_gradient_color1='' background_gradient_color2='' background_gradient_direction='vertical' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' highlight_size='1.1' animation='left-to-right' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' id='' custom_class='' template_class='' aria_label='' av_uid='av-d4sbb' sc_version='1.0']\r\n\r\n[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-m4jw3ok2' sc_version='1.0' admin_preview_bg='']\r\n<div class=\"container-home-action-bottom\" style=\"text-align: center;\">\r\n<div class=\"part-title-button\">Besoin d\u2019ing\u00e9nierie p\u00e9dagogique<\/div>\r\n<div class=\"part-title-button\">sur un projet ?\r\n<a style=\"color: #002b59;\" href=\"https:\/\/learning-teaching.audencia.com\/besoin-dingenieurie-pedagogique\">Remplissez le formulaire ci-joint<\/a><\/div>\r\n<div class=\"part-picto-svg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"\/themes\/enfold\/images\/besoin-pedagogique.svg\" width=\"59\" height=\"56\" \/><\/div>\r\n<\/div>\r\n[\/av_textblock]\r\n\r\n[\/av_one_fourth][av_one_fourth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow_color='' row_boxshadow_width='10' margin='0px' margin_sync='true' mobile_breaking='' border='' border_color='' radius='0px' radius_sync='true' padding='0px' padding_sync='true' column_boxshadow_color='' column_boxshadow_width='10' background='bg_color' background_color='' background_gradient_color1='' background_gradient_color2='' background_gradient_direction='vertical' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' highlight_size='1.1' animation='left-to-right' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' id='' custom_class='' template_class='' aria_label='' av_uid='av-93c7b' sc_version='1.0']\r\n\r\n[av_textblock size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-m4jw3x5p' sc_version='1.0' admin_preview_bg='']\r\n<div class=\"container-home-action-bottom\" style=\"text-align: center;\">\r\n<div class=\"part-title-button\">Le LQD et le Knowledge Hub<\/div>\r\n<div class=\"part-title-button\">veillent pour vous !\r\n<a style=\"color: #002b59;\" href=\"https:\/\/learning-teaching.audencia.com\/newsletters\">Retrouvez toutes les newsletters<\/a><\/div>\r\n<div class=\"part-picto-svg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"\/themes\/enfold\/images\/picto-a-propos.svg\" width=\"36\" height=\"36\" \/><\/div>\r\n<\/div>\r\n[\/av_textblock]\r\n\r\n[\/av_one_fourth][\/av_section]\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time <\/span> <span class=\"rt-time\"> 8<\/span> <span class=\"rt-label rt-postfix\">min<\/span><\/span>To avoid January blues the Audencia Marketing Department colleagues, have spent a fabulous away day discussing best practices in 21st century Higher Education.<\/p>","protected":false},"author":2,"featured_media":3550,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,6,16],"tags":[38],"class_list":["post-3213","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-developpement-continu-des-pratiques","category-developper-ses-pratiques-pedagogiques","category-public","tag-strategies-apprentissage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>S\u00e9minaire du d\u00e9partement Marketing 2023 - Audencia Learning &amp; Teaching Hub<\/title>\n<meta name=\"description\" content=\"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Department Away Day 2023\" \/>\n<meta property=\"og:description\" content=\"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/learning-teaching.audencia.com\/en\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Audencia Learning &amp; Teaching Hub\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-12T09:21:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-26T11:23:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"899\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"adminaudencia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"adminaudencia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/\"},\"author\":{\"name\":\"adminaudencia\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#\\\/schema\\\/person\\\/8778b29e1892d7b34be5754380d88650\"},\"headline\":\"S\u00e9minaire du d\u00e9partement Marketing 2023\",\"datePublished\":\"2023-01-12T09:21:00+00:00\",\"dateModified\":\"2025-03-26T11:23:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/\"},\"wordCount\":3569,\"publisher\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/AwaydayMarketingDep_012023-1.jpg\",\"keywords\":[\"strat\u00e9gies apprentissage\"],\"articleSection\":[\"D\u00e9veloppement continu des pratiques\",\"D\u00c9VELOPPER SES PRATIQUES P\u00c9DAGOGIQUES\",\"Public\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/\",\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/\",\"name\":\"S\u00e9minaire du d\u00e9partement Marketing 2023 - Audencia Learning &amp; Teaching Hub\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/AwaydayMarketingDep_012023-1.jpg\",\"datePublished\":\"2023-01-12T09:21:00+00:00\",\"dateModified\":\"2025-03-26T11:23:47+00:00\",\"description\":\"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#primaryimage\",\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/AwaydayMarketingDep_012023-1.jpg\",\"contentUrl\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/AwaydayMarketingDep_012023-1.jpg\",\"width\":1600,\"height\":899},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/developper-ses-pratiques-pedagogiques\\\/marketing-department-away-day-2023\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"D\u00c9VELOPPER SES PRATIQUES P\u00c9DAGOGIQUES\",\"item\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/category\\\/developper-ses-pratiques-pedagogiques\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"S\u00e9minaire du d\u00e9partement Marketing 2023\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#website\",\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/\",\"name\":\"Audencia Learning & Teaching Hub\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#organization\",\"name\":\"Audencia Learning & Teaching Hub\",\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/cropped-LearningTeachingHUB_2-07.png\",\"contentUrl\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/cropped-LearningTeachingHUB_2-07.png\",\"width\":512,\"height\":512,\"caption\":\"Audencia Learning & Teaching Hub\"},\"image\":{\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/#\\\/schema\\\/person\\\/8778b29e1892d7b34be5754380d88650\",\"name\":\"adminaudencia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g\",\"caption\":\"adminaudencia\"},\"url\":\"https:\\\/\\\/learning-teaching.audencia.com\\\/en\\\/author\\\/adminaudencia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"S\u00e9minaire du d\u00e9partement Marketing 2023 - Audencia Learning &amp; Teaching Hub","description":"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_GB","og_type":"article","og_title":"Marketing Department Away Day 2023","og_description":"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....","og_url":"https:\/\/learning-teaching.audencia.com\/en\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/","og_site_name":"Audencia Learning &amp; Teaching Hub","article_published_time":"2023-01-12T09:21:00+00:00","article_modified_time":"2025-03-26T11:23:47+00:00","og_image":[{"width":1600,"height":899,"url":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023.jpg","type":"image\/jpeg"}],"author":"adminaudencia","twitter_card":"summary_large_image","twitter_misc":{"Written by":"adminaudencia","Estimated reading time":"12 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#article","isPartOf":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/"},"author":{"name":"adminaudencia","@id":"https:\/\/learning-teaching.audencia.com\/#\/schema\/person\/8778b29e1892d7b34be5754380d88650"},"headline":"S\u00e9minaire du d\u00e9partement Marketing 2023","datePublished":"2023-01-12T09:21:00+00:00","dateModified":"2025-03-26T11:23:47+00:00","mainEntityOfPage":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/"},"wordCount":3569,"publisher":{"@id":"https:\/\/learning-teaching.audencia.com\/#organization"},"image":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg","keywords":["strat\u00e9gies apprentissage"],"articleSection":["D\u00e9veloppement continu des pratiques","D\u00c9VELOPPER SES PRATIQUES P\u00c9DAGOGIQUES","Public"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/","url":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/","name":"S\u00e9minaire du d\u00e9partement Marketing 2023 - Audencia Learning &amp; Teaching Hub","isPartOf":{"@id":"https:\/\/learning-teaching.audencia.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#primaryimage"},"image":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg","datePublished":"2023-01-12T09:21:00+00:00","dateModified":"2025-03-26T11:23:47+00:00","description":"To avoid January blues the Audencia Marketing Department colleagues, have spent an away day discussing best practices in Higher Education....","breadcrumb":{"@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#primaryimage","url":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg","contentUrl":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/11\/AwaydayMarketingDep_012023-1.jpg","width":1600,"height":899},{"@type":"BreadcrumbList","@id":"https:\/\/learning-teaching.audencia.com\/developper-ses-pratiques-pedagogiques\/marketing-department-away-day-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/learning-teaching.audencia.com\/"},{"@type":"ListItem","position":2,"name":"D\u00c9VELOPPER SES PRATIQUES P\u00c9DAGOGIQUES","item":"https:\/\/learning-teaching.audencia.com\/category\/developper-ses-pratiques-pedagogiques\/"},{"@type":"ListItem","position":3,"name":"S\u00e9minaire du d\u00e9partement Marketing 2023"}]},{"@type":"WebSite","@id":"https:\/\/learning-teaching.audencia.com\/#website","url":"https:\/\/learning-teaching.audencia.com\/","name":"Audencia Learning & Teaching Hub","description":"","publisher":{"@id":"https:\/\/learning-teaching.audencia.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/learning-teaching.audencia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/learning-teaching.audencia.com\/#organization","name":"Audencia Learning & Teaching Hub","url":"https:\/\/learning-teaching.audencia.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/learning-teaching.audencia.com\/#\/schema\/logo\/image\/","url":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/02\/cropped-LearningTeachingHUB_2-07.png","contentUrl":"https:\/\/learning-teaching.audencia.com\/wp-content\/uploads\/2023\/02\/cropped-LearningTeachingHUB_2-07.png","width":512,"height":512,"caption":"Audencia Learning & Teaching Hub"},"image":{"@id":"https:\/\/learning-teaching.audencia.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/learning-teaching.audencia.com\/#\/schema\/person\/8778b29e1892d7b34be5754380d88650","name":"adminaudencia","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9956d6a8168de87560ad6918838818f2c3a1995f2575285da6609a748322863c?s=96&d=mm&r=g","caption":"adminaudencia"},"url":"https:\/\/learning-teaching.audencia.com\/en\/author\/adminaudencia\/"}]}},"_links":{"self":[{"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/posts\/3213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/comments?post=3213"}],"version-history":[{"count":15,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/posts\/3213\/revisions"}],"predecessor-version":[{"id":5791,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/posts\/3213\/revisions\/5791"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/media\/3550"}],"wp:attachment":[{"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/media?parent=3213"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/categories?post=3213"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/learning-teaching.audencia.com\/en\/wp-json\/wp\/v2\/tags?post=3213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}